Goodwill of Orange County does many things to support our local community, so we were happy to help them bring their 2013 annual report to life. While many annual reports can be dry and tedious, we aimed to help Goodwill OC tell the story of their work over the last year in a visually engaging way. Through a creative mix of data visualization, photography and print overlays, the annual report introduces readers to Goodwill’s “Good Effect” philosophy and offers a behind-the-scenes look at everything from the people who benefit from Goodwill’s programs to the breakdown of the budget.