Spring officially arrived this week, but not every region is feeling it. At Column Five HQ, we’re lucky to be near the beach in California, and we don’t take it for granted. But we admit that we do get a little stir-crazy when the weather changes—and staying indoors is particularly painful. We don’t mind when it’s too hot or too cold outside, but when it’s just right, it’s hard to stay focused. The latest installment of our Visual Storytelling series captures our feelings about having to stay indoors.
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Categories
Visual Storytelling: Staying Indoors
March 21, 2013
Post by Column Five
Thank God It’s Beer Friday
March 15, 2013
Post by Column Five
With the weekend’s St. Patrick’s Day festivities ahead of us, we’re starting the celebration a little early at Column Five. Then again, we do that every week in honor of Beer Friday. We’ve always wondered, though, exactly what—and how much—we actually drink each Friday, so we decided to find out.
The following visualization is based on data collected from 45 Column Five employees, tracking all beverages consumed during work hours (with the exception of water) over the course of one Beer Friday. Ounces were tracked using the following general guidelines: beer (12 oz.), soda (12 oz.), coffee/tea (8 oz.), hard liquor (1 oz.), etc.
Visual Storytelling: Time Spent on Apps
March 06, 2013
Post by Column Five
At Column Five, we love apps. (Check out the C5 app here). They’re handy, and they make life easier—for the most part. While they can be convenient, apps that constantly need to be updated drive us crazy. The latest in our Visual Storytelling series captures what we think our app time really looks like.
Visual Storytelling: Time Spent Juicing
February 28, 2013
Post by Column Five
In an effort to get healthy in 2013, we here at C5 headquarters have been getting plenty of use out of the new office juicer. We’ve also developed a love-hate relationship with it. We love the delicious, nutritious juices our creative coworkers are making, but we also wonder if all the effort (and fighting over limited fridge real estate) is really worth it. The latest in our Visual Storytelling series breaks down the time spent on this trend — and makes us feel sorry for whoever gets stuck with clean-up duty.
Visual Storytelling: That $10 Bucket of Movie Popcorn
February 21, 2013
Post by Column Five
In honor of the 85th Academy Awards this weekend, the latest in our Visual Storytelling series examines the classic staple of the movie-going experience: popcorn. These days, it’s a treat high in cost and calories. And though we always buy it, we can’t say we enjoy the whole thing.
Visual Storytelling: Chances of Having an Intimate Evening on Valentine’s Day
February 13, 2013
Post by Column Five
Valentine’s Day is upon us, bringing the promise of romance — if you remember it, of course. For couples, Valentine’s Day isn’t necessarily a guarantee of a good time. In fact, the longer you’ve been together, the less enthusiastic you may be. Our latest in the Visual Storytelling series gives you an idea of what to expect.
Visual Storytelling: Corporate Problem-Solving
February 08, 2013
Post by Column Five
Visual Storytelling: Most Annoying Social Media User
January 24, 2013
Post by Column Five
Social media is a great tool to connect us, but it’s also made us realize that maybe we don’t want to be connected to everyone. From Twitter to Tumblr, social media users are ruining our feeds with their blatant self-promotion, political rants, attention-seeking statuses, and those god-awful self-photos. Whether it’s your roommate, brother-in-law, or random professional acquaintance, many of these users have particular traits in common. But there is one person in particular who embodies it all. Find out who in the latest in our Visual Storytelling series.
Visual Storytelling: Time Spent on Instagram
January 17, 2013
Post by Lindsay Hathaway
Instagram has reinvigorated many artistic endeavors: social photo-sharing, old-timey photographic styling, and foodie dining excitement, to name a few. But none more so than the art of time-wasting. With their noses buried in their smartphones, you can bet most people are up to one thing—Instagramming. Last fall, information from Comscore even reported that users were spending nearly 1.5 times the amount of time on Instagram as they were on Twitter. And just today, Instagram announced it has reached 90 million total users, proving the app isn’t disappearing from peoples’ fingertips any time soon. If you’re wondering how on earth so much time is spent on Instagram, our Visual Storytelling pie chart breaks it down for you.
#timesuck
Visual Storytelling: Navigating a Large Convention
January 08, 2013
Post by Column Five
This week, more than a hundred thousand people—including a few members of the Column Five team—will be descending on Las Vegas for International CES, the world’s largest convention showcasing innovative consumer electronics and applications.
The 2013 convention will be the biggest ever, with 3,000 booths spread across 1.87 million net square feet of exhibit space. Innovative products from Pong to plasma TVs have all launched at CES, so we’re looking forward to getting a peak at what’s new for 2013 and beyond.
While we love the convention scene—and swag—navigating such a large floor can definitely be a bit overwhelming. The latest in our Visual Storytelling series takes a look at the day-by-day footpath many attendees are likely to follow.


















